The Cost of Coping: How Everyday Choices Shape a Fragile Economy
Why the economy’s real story is written in the everyday choices families make under strain
Last week at the supermarket, I watched a mother put back a carton of milk. She had the money, but she chose to wait. That single hesitation told a larger story: in today’s economy, ordinary families are forced to calculate not only what they can afford, but whether they can trust tomorrow enough to spend today.
In the economy shaped by Trump’s policies, the numbers often tell an incomplete story. Reports of GDP growth, stock market highs, or unemployment rates create the impression of resilience. But the real shape of the economy lies elsewhere—in the quiet decisions people make every day. These choices aren’t simply about managing hardship. They are acts of endurance in a system that gives little back.
An economy is never just numbers on a ledger. It is built out of relationships—between households and markets, workers and employers, people and institutions. When families adjust how they spend, borrow, or work, they are not only reacting to conditions. They are reshaping the system itself, signaling what kind of future they believe is possible.
Consider the simple act of postponing a purchase. A family waits another week to restock groceries. A shopkeeper delays buying supplies. On paper, these are minor adjustments. In practice, they are statements about the future: a pause that says, “I can’t count on tomorrow.” That pause spreads outward. Retailers scale back. Suppliers hold inventory. Workers lose hours. The contraction has less to do with the absence of need than with the absence of confidence.
Substitution tells a similar story. When households move from fresh food to packaged goods, or from brand names to generics, they are redefining value, lowering their expectations of what daily life should provide. Credit, too, has shifted. Once a tool for mobility, it now fills the gap between wages and basic needs. Spending looks steady, but it rests on shaky ground, with defaults and debt piling up beneath the surface.
Informal labor fills the cracks left by eroding protections. Gig work, cash jobs, and side hustles are less about freedom than necessity. People aren’t leaving formal jobs because they crave instability. They are pushed out when stability is out of reach. That shift drains public revenue, weakens worker rights, and redefines what counts as work.
Even intimate decisions bend under economic strain. Couples delay children. Families skip gatherings. Elder care becomes a calculation of cost and time. The economy is written not only in markets but in calendars, in conversations, in the quiet adjustments of expectation and hope.
These adaptations aren’t passive. They are acts of authorship. People continue to engage, but on altered terms. Their improvisations send signals that cascade through the system. Enough delayed purchases slow whole sectors. Rising credit use shifts risk across the economy. Expanding informal work corrodes the foundation of public goods. Insecurity builds on itself. Economies, like ecosystems, can absorb strain for a time, then break suddenly.
Businesses, too, are caught in this loop. When customers hold back, companies delay investment. When households substitute cheaper goods, producers cut quality or shrink portions. When credit-fueled demand falters, firms trim hours or push risk onto workers. Each move may preserve profits in the short run, but together they deepen the doubt.
The deeper paradox is that by rewarding the wealthy while leaving livelihoods precarious, the system erodes the very demand it depends on. Profits aren’t meaningful if customers can’t afford to buy. The more inequality widens, the thinner the base of solvent consumers becomes, leaving businesses to feed on a shrinking food chain. What looks like resilience at the top is in fact brittleness at the bottom.
Once businesses are drawn into the same struggle as households, instability multiplies. A system built on confidence and reciprocity shifts into one of retreat. Change doesn’t unfold gradually; it tips. Household caution becomes business retrenchment, and weakness cycles back down the chain. Adjustment spreads from kitchen tables to boardrooms and back again, turning resilience into exhaustion.
Yet not all households improvise on equal terms. For some, it means drawing on savings or leaning on extended family. For others, it means payday loans, skipping meals, or taking jobs that carry greater physical risk. The unevenness of survival strategies widens divides that were already stark. Those with resources weather storms and sometimes even profit. Those without are pushed further into precarity. Fragility doesn’t just reflect hardship—it is distributed unequally, reinforcing the very hierarchies Trump’s system thrives on.
As improvisation becomes individualized, the social commons erodes. When people retreat into private fixes—personal credit, side jobs, improvised networks—the collective foundation weakens. Public institutions that once provided stability, from schools to clinics to transit, are hollowed out by lack of trust and lack of investment. What was once a shared safety net frays into a patchwork of personal survival strategies, eating away at the very institutions that might have eased the strain.
There is also the shrinking of time itself. Coping narrows horizons. When every decision is about getting through the week or the month, the future collapses into the present. Students put off education because debt feels like a trap. Small businesses stop planning for growth. This shortening of time horizons signals resilience giving way. When people stop planning, the system loses its capacity to adapt, leaving it brittle and vulnerable to sudden breakdown.
Trump’s economy is not only failing from the top down. It is being remade from the bottom up. The constrained choices of millions of people do more than reflect the system—they become the system. When survival becomes the dominant logic, the economy loses coherence. It no longer sustains aspiration but improvisation.
The future of this economy isn’t just debated in Congress or measured on Wall Street. It is being decided at kitchen tables, where families weigh bills against groceries, or choose between rent and medicine. If we want to know where the system is headed, we need to pay attention to those choices—not as statistics, but as signals of what kind of future people still believe is possible.
Suggested Readings
Allison, Anne. Precarious Japan. Durham: Duke University Press, 2013.
Eriksen, Thomas Hylland. Boomtown: Runaway Globalisation on the Queensland Coast. London: Pluto Press, 2016.
Greenberg, James B. Hidden Interests in Credit and Finance: Power, Ethics, and Social Capital across the Last Millennium. Lanham: Lexington Books, 2017.
Han, Clara. Life in Debt: Times of Care and Violence in Neoliberal Chile. Berkeley: University of California Press, 2012.
Muehlebach, Andrea. The Moral Neoliberal: Welfare and Citizenship in Italy. Chicago: University of Chicago Press, 2012.
Narotzky, Susana, and Niko Besnier. “Crisis, Value, and Hope: Rethinking the Economy.” Current Anthropology 55(S9): S4–S16, 2014.
Tsing, Anna Lowenhaupt. The Mushroom at the End of the World: On the Possibility of Life in Capitalist Ruins. Princeton: Princeton University Press, 2015.
Walker, Brian, C.S. Holling, Stephen Carpenter, and Ann Kinzig. “Resilience, Adaptability and Transformability in Social–Ecological Systems.” Ecology and Society 9(2): 5, 2004.


A picture may, sometimes, be worth a thousand words. The vision you conjure here shows all of us how to see past the numbers into what the economic statistics represent. Robert Reich, Paul Krugman, Jared Bernstein share these same concerns. Professor Greenberg, you bring life to it. Amazing essay, thank you.
I have always believed the real measure of what makes a country great is in how narrow the gap is between the rich and the poor. In counties where the gap is narrow, there is a higher sense of happiness and prosperity because there are lower poverty rates, better healthcare and educational choices. I realize now how the word "great" doesn't carry the same meaning for all people. What's "great" for the wealthy and the prosperous is a misery for others.